FOR IMMEDIATE RELEASE
(Lancashire, United Kingdom) The internet continues to change, as does the behavior of those using this tool, thus companies need to ensure they are keeping up with these alterations. Search engines continually search for ways to improve the customer experience and modify their algorithms to achieve this goal. BPS Designs ( recognizes this and proudly announces they are now offering new services, including digital marketing, SEO and content writing services to better meet the needs of their clients.
“Businesses cannot develop a website and walk away, assuming it will meet the needs of their consumers. They must focus on search engine optimization, as a website is only effective when it can be found by those looking for the products or services offered. Search engines want to provide consumers with the best experience possible, thus they work to update their algorithms based on changing needs. One focus in 2017 will be dense content, for example, and this is why we are expanding our range of services. We want to help our clients adapt to these changes and remain in the eye of the public,” Ben Snape, spokesperson for BPS Designs ( clarifies.
Companies that publish 16 or more blog posts each month find their traffic increase by more than 3.5 times over those companies that only publish a blog post zero to four times a month. Many businesses, however, struggle to come up with relevant content, thus they don’t make this task a priority. This is only one of the many reasons content creation has increased in importance in recent years.
“Any content won’t do either. It’s important to know how to create a great blog post. For example, a blog post with a title that ranges from six to 13 words receives not only the most traffic, but the most consistent. Little details such as this tend to overwhelm a business owner, but BPS Designs ( uses this knowledge to help their clients succeed. Our job is to know this information and put it to use for our clients,” Snape continues.
Search engine optimisation remains of importance also, therefore businesses cannot afford to overlook this critical task. The first result in Google on a desktop obtains a 34.36 click rate, as reported by Advanced Web Ranking. For mobile devices, this figure decreases slightly to 31.35 percent. Companies need to work hard to move up in the search engine rankings, and this involves offering great content, using the right keywords and more.
“With so many factors playing into the success of a website, companies often find they need help in making their site the best it can be. Contact BPS Designs ( as we make this our top goal. Our only job is to stay abreast of changes in this field, so our clients don’t have to. You can count on us,” Snape declares.
About BPS Designs:
BPS Designs creates a bespoke digital marketing strategy for the individual client, as opposed to using a one-size-fits-all approach. Various things come into play during the process, including the current state of a client’s website, the social media channels and the keywords the company wishes to highlight. Companies looking to get more leads or those wanting to boost their social media presence should contact BPS Designs today.